A
-
Advertising
Investigating Strategies for Attracting Sponsors in Iranian Professional Volleyball [Volume 2, Issue 2, 2021, Pages 49-70]
-
Athletes
Influence of green marketing on sport brand image and intention to purchase Athletes in Rasht [Volume 2, Issue 4, 2021, Pages 120-146]
B
-
Brand evidence
The impact of brand awareness and reputation on brand citizenship behavior with the mediating role of brand differentiation among sports goods customers [Volume 2, Issue 4, 2021, Pages 35-64]
-
Brand love
The Impact of Corporate Social Responsibility Measures on Brand Love for Sport Teams [Volume 2, Issue 3, 2021, Pages 123-152]
-
Brand trust
The Effect of the Mental Image of the Country of Origin of the Brand on the Formation of Brand Equity Resulting in Brand Trust in the Sports Industry (Case Study: Shiraz) [Volume 2, Issue 1, 2021, Pages 1-30]
C
-
Competitive Advantage
Investigating the factors influencing the competitive marketing of small sports businesses during the coronavirus outbreak [Volume 2, Issue 4, 2021, Pages 147-176]
-
Content Analysis
Analysis the content of online sales sites of sports products [Volume 2, Issue 2, 2021, Pages 1-20]
-
Content Analysis
Analysis Reporting and Handling Nonresponse in Sports Marketing Articles [Volume 2, Issue 3, 2021, Pages 153-178]
-
Corona Virus
Investigating the factors influencing the competitive marketing of small sports businesses during the coronavirus outbreak [Volume 2, Issue 4, 2021, Pages 147-176]
-
Cost control
The effect of entrepreneurial marketing on the financial performance of sports products manufacturers with the mediating role of Information Technology [Volume 2, Issue 2, 2021, Pages 127-150]
E
-
Ecotourism Literacy
Ecological-Humanitical Feasibility of Sports-Ecotourism Development in Desert Areas (Case Study: Qom Province) [Volume 2, Issue 1, 2021, Pages 100-130]
-
Electronic Marketing
Analysis the content of online sales sites of sports products [Volume 2, Issue 2, 2021, Pages 1-20]
-
Entrepreneurial spirit
Investigating the role of personality traits in entrepreneurship spirit of Sports Science students [Volume 2, Issue 2, 2021, Pages 151-176]
-
Entrepreneurship education
The Effectiveness of teaching the Entrepreneurship Course on Entrepreneurial Personality Characteristics and the Entrepreneurial Intent of undergraduate Students of Sports Sciences [Volume 2, Issue 1, 2021, Pages 156-180]
-
Environment
Influence of green marketing on sport brand image and intention to purchase Athletes in Rasht [Volume 2, Issue 4, 2021, Pages 120-146]
-
Environmental Activities
The Effect of Green Marketing on Purchase Intention of Customers to Sports Products with Mediating Role of Brand Image [Volume 2, Issue 4, 2021, Pages 177-198]
-
Esteghlal Tehran
Investigation the Identity Status of Iranian Premier League Football Clubs Fans
(A Case Study of Esteghlal Tehran Cultural and Athletic Club) [Volume 2, Issue 1, 2021, Pages 53-74]
-
Ethical Criteria
Relationship between green marketing and the ethical measures of producers with the loyalty of sports products customers [Volume 2, Issue 4, 2021, Pages 65-97]
-
Event attachment
The effect of attachment to the event on the behavioral intentions of Premier League spectators with the mediating role of satisfaction and sense of place [Volume 2, Issue 1, 2021, Pages 75-99]
F
-
Feasibility
Ecological-Humanitical Feasibility of Sports-Ecotourism Development in Desert Areas (Case Study: Qom Province) [Volume 2, Issue 1, 2021, Pages 100-130]
G
-
Green Brand
The Effect of Green Marketing on Purchase Intention of Customers to Sports Products with Mediating Role of Brand Image [Volume 2, Issue 4, 2021, Pages 177-198]
-
Green Marketing
Relationship between green marketing and the ethical measures of producers with the loyalty of sports products customers [Volume 2, Issue 4, 2021, Pages 65-97]
-
Green Marketing
Influence of green marketing on sport brand image and intention to purchase Athletes in Rasht [Volume 2, Issue 4, 2021, Pages 120-146]
-
Green Product
The Effect of Green Marketing on Purchase Intention of Customers to Sports Products with Mediating Role of Brand Image [Volume 2, Issue 4, 2021, Pages 177-198]
-
Green Purchase Intention
The Effect of Green Marketing on Purchase Intention of Customers to Sports Products with Mediating Role of Brand Image [Volume 2, Issue 4, 2021, Pages 177-198]
H
-
Happiness Feeling
The role of psychological ownership in satisfying the psychological needs and customers’ happiness feeling of private sports clubs in Gonbad Kavous city [Volume 2, Issue 3, 2021, Pages 179-204]
-
Host Community Capacity
Ecological-Humanitical Feasibility of Sports-Ecotourism Development in Desert Areas (Case Study: Qom Province) [Volume 2, Issue 1, 2021, Pages 100-130]
I
-
Impressionability
Investigation the Identity Status of Iranian Premier League Football Clubs Fans
(A Case Study of Esteghlal Tehran Cultural and Athletic Club) [Volume 2, Issue 1, 2021, Pages 53-74]
-
Impulse Purchase
The Role of Ethical Behavior of Sports Store Employees in Consumer Immediate Purchasing Behavior: Mediated by Trust and Positive Emotional Response [Volume 2, Issue 3, 2021, Pages 26-60]
-
Information Technology
The effect of entrepreneurial marketing on the financial performance of sports products manufacturers with the mediating role of Information Technology [Volume 2, Issue 2, 2021, Pages 127-150]
-
Instagram
The Impact of Corporate Social Responsibility Measures on Brand Love for Sport Teams [Volume 2, Issue 3, 2021, Pages 123-152]
J
-
Journal of Sport Managemen
Analysis Reporting and Handling Nonresponse in Sports Marketing Articles [Volume 2, Issue 3, 2021, Pages 153-178]
K
-
Keywords: Effective factors
Determining the factors affecting the promotion of the selected sports apparel brand of the country [Volume 2, Issue 2, 2021, Pages 21-48]
-
Keywords: marketing
Qualitative pattern of virtual reality application in sports marketing [Volume 2, Issue 4, 2021, Pages 1-34]
L
-
Loyalty
Relationship between green marketing and the ethical measures of producers with the loyalty of sports products customers [Volume 2, Issue 4, 2021, Pages 65-97]
M
-
Management Structure
Investigating Strategies for Attracting Sponsors in Iranian Professional Volleyball [Volume 2, Issue 2, 2021, Pages 49-70]
-
Manufacturers
Relationship between green marketing and the ethical measures of producers with the loyalty of sports products customers [Volume 2, Issue 4, 2021, Pages 65-97]
-
Marketer Knowledge
Designing a competency model for Iranian sports marketers [Volume 2, Issue 1, 2021, Pages 31-52]
-
Marketing
The effect of entrepreneurial marketing on the financial performance of sports products manufacturers with the mediating role of Information Technology [Volume 2, Issue 2, 2021, Pages 127-150]
-
Marketing
Presenting strategies for developing the Iranian handball market [Volume 2, Issue 4, 2021, Pages 98-119]
-
Mental image of the country of origin of the brand
The Effect of the Mental Image of the Country of Origin of the Brand on the Formation of Brand Equity Resulting in Brand Trust in the Sports Industry (Case Study: Shiraz) [Volume 2, Issue 1, 2021, Pages 1-30]
-
Meta-Analysis
Meta-analysis of the relationship between service quality and customer satisfaction
in sports organizations [Volume 2, Issue 3, 2021, Pages 1-25]
O
-
Online Store
Analysis the content of online sales sites of sports products [Volume 2, Issue 2, 2021, Pages 1-20]
P
-
Personality trait
The Effectiveness of teaching the Entrepreneurship Course on Entrepreneurial Personality Characteristics and the Entrepreneurial Intent of undergraduate Students of Sports Sciences [Volume 2, Issue 1, 2021, Pages 156-180]
-
Personality traits
Investigating the role of personality traits in entrepreneurship spirit of Sports Science students [Volume 2, Issue 2, 2021, Pages 151-176]
-
Positive Emotional Response
The Role of Ethical Behavior of Sports Store Employees in Consumer Immediate Purchasing Behavior: Mediated by Trust and Positive Emotional Response [Volume 2, Issue 3, 2021, Pages 26-60]
-
Premier Football League
Investigating the difference in the effectiveness of different types of communication media based on the demographic characteristics of the fans of the Iranian Premier League teams [Volume 2, Issue 3, 2021, Pages 61-91]
-
Private Club
The Model of Relationship between Professional Ethics and Marketing Mix Promoting Sports Services in Private Club Managers in Kurdistan Province [Volume 2, Issue 2, 2021, Pages 71-95]
-
Private Sports Clubs
The role of psychological ownership in satisfying the psychological needs and customers’ happiness feeling of private sports clubs in Gonbad Kavous city [Volume 2, Issue 3, 2021, Pages 179-204]
-
Professional Ethics
The Model of Relationship between Professional Ethics and Marketing Mix Promoting Sports Services in Private Club Managers in Kurdistan Province [Volume 2, Issue 2, 2021, Pages 71-95]
-
Promoting Mix
The Model of Relationship between Professional Ethics and Marketing Mix Promoting Sports Services in Private Club Managers in Kurdistan Province [Volume 2, Issue 2, 2021, Pages 71-95]
-
Psychological Needs
The role of psychological ownership in satisfying the psychological needs and customers’ happiness feeling of private sports clubs in Gonbad Kavous city [Volume 2, Issue 3, 2021, Pages 179-204]
-
Psychological Ownership
The role of psychological ownership in satisfying the psychological needs and customers’ happiness feeling of private sports clubs in Gonbad Kavous city [Volume 2, Issue 3, 2021, Pages 179-204]
R
-
Rhetorical
Designing a competency model for Iranian sports marketers [Volume 2, Issue 1, 2021, Pages 31-52]
-
Risk-taking
The effect of entrepreneurial marketing on the financial performance of sports products manufacturers with the mediating role of Information Technology [Volume 2, Issue 2, 2021, Pages 127-150]
S
-
Salesmen Ethical Behavior
The Role of Ethical Behavior of Sports Store Employees in Consumer Immediate Purchasing Behavior: Mediated by Trust and Positive Emotional Response [Volume 2, Issue 3, 2021, Pages 26-60]
-
Satisfaction
The effect of attachment to the event on the behavioral intentions of Premier League spectators with the mediating role of satisfaction and sense of place [Volume 2, Issue 1, 2021, Pages 75-99]
-
Satisfaction
Meta-analysis of the relationship between service quality and customer satisfaction
in sports organizations [Volume 2, Issue 3, 2021, Pages 1-25]
-
Self-esteem
Investigating the effect of assertiveness and self-esteem on customers' intention to repurchase through the mediation of jealousy and love for the brand and active interaction with the brand [Volume 2, Issue 2, 2021, Pages 96-126]
-
Self-Identity
Investigation the Identity Status of Iranian Premier League Football Clubs Fans
(A Case Study of Esteghlal Tehran Cultural and Athletic Club) [Volume 2, Issue 1, 2021, Pages 53-74]
-
Sense of place
The effect of attachment to the event on the behavioral intentions of Premier League spectators with the mediating role of satisfaction and sense of place [Volume 2, Issue 1, 2021, Pages 75-99]
-
Service Quality
Meta-analysis of the relationship between service quality and customer satisfaction
in sports organizations [Volume 2, Issue 3, 2021, Pages 1-25]
-
Shahr Khodro Club
Investigating the difference in the effectiveness of different types of communication media based on the demographic characteristics of the fans of the Iranian Premier League teams [Volume 2, Issue 3, 2021, Pages 61-91]
-
Social Identity
Investigation the Identity Status of Iranian Premier League Football Clubs Fans
(A Case Study of Esteghlal Tehran Cultural and Athletic Club) [Volume 2, Issue 1, 2021, Pages 53-74]
-
Social Responsibility Measures
The Impact of Corporate Social Responsibility Measures on Brand Love for Sport Teams [Volume 2, Issue 3, 2021, Pages 123-152]
-
Sponsor
Investigating Strategies for Attracting Sponsors in Iranian Professional Volleyball [Volume 2, Issue 2, 2021, Pages 49-70]
-
Sport Maarketing
Analysis Reporting and Handling Nonresponse in Sports Marketing Articles [Volume 2, Issue 3, 2021, Pages 153-178]
-
Sport Products
Analysis the content of online sales sites of sports products [Volume 2, Issue 2, 2021, Pages 1-20]
-
Sport Products
Relationship between green marketing and the ethical measures of producers with the loyalty of sports products customers [Volume 2, Issue 4, 2021, Pages 65-97]
-
Sport Products
Influence of green marketing on sport brand image and intention to purchase Athletes in Rasht [Volume 2, Issue 4, 2021, Pages 120-146]
-
Sports Brand Image
Influence of green marketing on sport brand image and intention to purchase Athletes in Rasht [Volume 2, Issue 4, 2021, Pages 120-146]
-
Sports Business
Investigating the factors influencing the competitive marketing of small sports businesses during the coronavirus outbreak [Volume 2, Issue 4, 2021, Pages 147-176]
-
Sports-Ecotourism
Ecological-Humanitical Feasibility of Sports-Ecotourism Development in Desert Areas (Case Study: Qom Province) [Volume 2, Issue 1, 2021, Pages 100-130]
-
Sports fans
Investigation the Identity Status of Iranian Premier League Football Clubs Fans
(A Case Study of Esteghlal Tehran Cultural and Athletic Club) [Volume 2, Issue 1, 2021, Pages 53-74]
-
Sports industry
The Effect of the Mental Image of the Country of Origin of the Brand on the Formation of Brand Equity Resulting in Brand Trust in the Sports Industry (Case Study: Shiraz) [Volume 2, Issue 1, 2021, Pages 1-30]
-
Sports industry
Qualitative pattern of virtual reality application in sports marketing [Volume 2, Issue 4, 2021, Pages 1-34]
-
Sports Marketing
The Model of Relationship between Professional Ethics and Marketing Mix Promoting Sports Services in Private Club Managers in Kurdistan Province [Volume 2, Issue 2, 2021, Pages 71-95]
-
Sports Marketing
Qualitative pattern of virtual reality application in sports marketing [Volume 2, Issue 4, 2021, Pages 1-34]
-
Sports science
The Effectiveness of teaching the Entrepreneurship Course on Entrepreneurial Personality Characteristics and the Entrepreneurial Intent of undergraduate Students of Sports Sciences [Volume 2, Issue 1, 2021, Pages 156-180]
-
Sports Science students
Investigating the role of personality traits in entrepreneurship spirit of Sports Science students [Volume 2, Issue 2, 2021, Pages 151-176]
-
Sports shops
The Role of Ethical Behavior of Sports Store Employees in Consumer Immediate Purchasing Behavior: Mediated by Trust and Positive Emotional Response [Volume 2, Issue 3, 2021, Pages 26-60]
-
Sports Website
Analysis the content of online sales sites of sports products [Volume 2, Issue 2, 2021, Pages 1-20]
-
Strategic
Presenting strategies for developing the Iranian handball market [Volume 2, Issue 4, 2021, Pages 98-119]
-
Strategy
Identifying barriers to Development of Iranian Premier League Brand by Integrating Balanced Scorecard Approach and AHP [Volume 2, Issue 1, 2021, Pages 131-155]
T
-
Telegram
The Impact of Corporate Social Responsibility Measures on Brand Love for Sport Teams [Volume 2, Issue 3, 2021, Pages 123-152]
V
-
Volleyball
Investigating Strategies for Attracting Sponsors in Iranian Professional Volleyball [Volume 2, Issue 2, 2021, Pages 49-70]
Your query does not match with any item